Tracking & Analytics

Track Smarter.
Make Better Decisions.

GA4, Tag Manager, pixels and server-side tracking set up properly so every decision is based on accurate data.

GA4 & GTM
Pixels & CAPI
Dashboards
Analytics dashboard on a laptop
Accurate DataTracking you can trust
Data
 You Can Trust.

Tools & platforms

GA4Tag ManagerMeta CAPITikTok Events APIServer-Side GTMLooker Studio

See It In Action

Tracking You Can Actually Trust.

GA4, Tag Manager, Meta CAPI and TikTok Events API set up properly, with dashboards that make sense.

  • GA4 and Google Tag Manager
  • Meta CAPI and TikTok Events API
  • Clear reporting dashboards
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What's Included

Everything You Need for Reliable Tracking.

From audit to implementation to reporting, we make your data trustworthy.

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GA4 Setup

Events, conversions and ecommerce tracking.

Google Tag Manager

Clean, documented tag management.

Pixels & CAPI

Meta, TikTok and Google conversion APIs.

Server-Side Tracking

More accurate data, fewer losses.

Dashboards

Looker Studio reports that make sense.

Tracking Audits

Find and fix broken tracking.

Why Tracking?

You Can’t Improve
What You Can’t Measure.

Accurate tracking feeds better ad optimisation and clearer decisions across your whole business.

Fix My Tracking

Better Ad Performance

Platforms optimise on real data.

Clear Attribution

Know what drives sales.

Full Visibility

See the whole journey.

Privacy-Aware

Consent-friendly setup.

Time Saved

Automated reporting.

Smarter Decisions

Invest where it works.

The Difference

Bad Data Leads to Bad Decisions.

Here is what we usually see before we start, and what changes once we are working together.

Without a clear system

  • Ad platforms reporting different numbers
  • Purchases or leads not tracking at all
  • Duplicate events inflating results
  • Reports nobody on the team trusts

With Arcadia Crew

  • A single source of truth across platforms
  • Every key event set up and verified
  • Clean, documented Tag Manager setup
  • Dashboards built around the numbers you use
Data monitoring screenTracking & Analytics
Accurate DataTracking you can trust

Who It’s For

For Anyone Making Decisions From Data.

If you spend on ads or report on results, your tracking has to be right. We make sure it is.

  • Brands running paid ads on several platforms
  • Stores with numbers that do not match
  • Teams moving to GA4 or server-side
  • Businesses that want clear dashboards
Talk to Us About Your Project

Our Process

A Clear Process.
From Idea to Launch.

How we work
01

Discover

We learn your business, goals and target audience.

02

Plan

We build a tailored strategy and roadmap.

03

Build

We create, integrate and test everything properly.

04

Launch

We go live, then track and optimise for growth.

Client Reviews

What Our Clients Say.

Real feedback from businesses we have worked with.

FAQ

Tracking & Analytics Questions, Answered.

The questions we get asked most. If yours is not here, just ask.

Still have questions?Talk to our team
Do I need server-side tracking?

If you rely on paid ads, server-side tracking and conversion APIs usually recover data that browser tracking misses.

Can you audit my current setup?

Yes. We audit GA4, Tag Manager and ad pixels, then give you a clear list of what is broken and how we will fix it.

Will this work with consent banners?

Yes. We set up tracking to respect consent choices.

Do you build dashboards?

Yes. We build Looker Studio dashboards around the numbers you actually use.

Ready to get started?

Let's Set Up Tracking the Right Way.

Get accurate data across every platform and a dashboard you will actually use.

Your Growth
  Starts Here
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